In part 2, Daniele Lattanzi talked about what is working and what’s not working when it comes to attracting his ideal customers. He shared an example of how he used “Game of Thrones” to get new buyers for his products.
Daniele Lattanzi of Qgenics & Camelicoius USA
Daniele was coaching and consulting companies for 30 years. He started in Italy and worked with clients across Europe and then also expanded to all parts of the world.
He helped many different types of businesses, especially in the healthcare space like chiropractors and acupuncturist.
And now he also runs his own ecommerce business in Qgenics and Camelicious USA. Qgenics helps people with metabolic health issues. And Camelicious provides camel milk as an alternative for people who are lactose intolerant.
Daniele gave so much value and tons of advice. The episode went much longer than I had initially planned. That’s why I have split it into 2 parts. Make sure to check out part 1 as well.
What we discussed:
- Struggles of running FB ads and compliance
- Using Instagram and influencers
- How he used “Game of Thrones” in marketing
- A different way to approach branding
- Generate video content fast
- Where you can check out Qgenics and Camelicious
Resources Mentioned in This Episode:
Lumen5 to create video content for social media and ads.
Connect with Daniele Lattanzi:
>>> Connect on LinkedIn
>>> Check out Qgenics for metabolic health issues
>>> Check out Camelicious website or buy some camel milk on Amazon or Walmart
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